Technology Becomes Fashion at Telekom Fashion Fusion Awards Ceremony in Berlin

I had the pleasure of being invited to Telekom’s Fashion Fusion Challenge closing ceremony in Berlin. And what I have discovered later to be more of an honour was spending time and enjoying a thoughtful conversation with Hans-Christian Schwingen, Chief Brand Officer at Telekom who won the CMO of the year award in 2016! What was […]
PoshShop, the marketplace for pre-owned authentic luxury goods is making it safer to shop for original items online

“It was actually tailored to my late grandfather” this was my response to a colleague commenting on my grey wool suite, one of my all the time favorite pieces of wardrobe during cold winter days, today I could hardly find something as thick, well-tailored and a perfect fit anywhere. Using pre-owned items as part of […]
Abayology: How harmony and balance can be your best companions while starting and growing a business.

While I was not the typical guest to this type of delicate showroom in Nasr City, the aroma pleasantly hypnotized me that I became even more curious about the story of this business. Abayology is a 6 year old fashion brand started in 2011 by two friends Maye and Heba. The business inspired by their own passion […]